Developing & increasing the Visibility of Black Scholars
UIC's Black Scholar Series was created to support the development and increase visibility of Black Scholars in the field Psychology. The mission was to capture the series through a professional, yet approachable branding that invites students to listen to scholars from different backgrounds.
We designed a logo featuring a person with a microphone, symbolizing engagement and communication. This adaptable silhouette can be customized with various brand colors and patterns for different applications. Additionally, we developed a wordmark and complementary graphic elements to enhance the logo's impact and versatility.